Jonathon Bright

The 2025 Trends of the Year from Creative Review

This is the Creative Review 2025 roundup, which includes their favourite movie posters, book covers, adverts, album covers, magazine covers, games, and music videos of the year, as well as an analysis of the trends in branding, advertising, artificial intelligence, social media, and photography. 

Find out more in Creative Review.

Mindful Chef unveils brand refresh

The UK’s top-tier healthy recipe box service, Mindful Chef, presented a brand makeover developed in collaboration with independent branding and design firm Mother Design.

Find out more in Creative Boom.

From questionable McRibs to Quaker fibs

Mark Ritson enters 2026 with strong opinions about how absurd brand naming conventions are. His counsel? If you believe you’ll get away with it, embrace the chaos.

Find out more in The Drum.

Norwex unveils first-ever rebrand

Known for its chemical-free cleaning cloths, Norwex is a direct-selling company with aspirations to broaden its product line beyond home care to include skincare and personal care, all the while honing its sustainability credentials.

In order to get ready for this big change in course, the family-run company inevitably underwent its first complete rebranding in its thirty-year history under the leadership of London-based consultant The Workroom.

Find out more in Creative Boom.

Fred. Olsen Cruise Lines launches ‘Hybrid AI’ campaign

The campaign, which was created in association with Blunt House and produced under the direction of nmatic.ai, seeks to set Fred apart. Olsen in a cutthroat cruise market by emphasising the emotional experience of sailing with the brand, which is less concrete than locations or amenities.

Find out more in Creative Boom.

How a childhood movie obsession turned into a career

While everyone enjoys films like Jurassic Park and Toy Story and the captivating art of vintage Disney animation, not everyone pursues this passion as a career. Pat Imrie began as a freelance 3D generalist and worked in film and high-end visual effects for more than ten years before turning his boyhood passion for the greatest ’90s films into a 17-year career throughout the creative sectors.

Find out more in Creative Bloq.

Gü unveils a global rebrand

Purchasing a package of Gü is more than just dessert for many British households. The brand’s recognisable ramekins are now among the most frequently used items in UK kitchens; they may be used as paint pots, candle holders, snack bowls, and more. Few food brands generate that degree of love, and even fewer are able to claim that type of afterlife.

Find out more in Creative Boom.

The Big Creative UK Investment Summit

Steph McGovern will host the historic Big Creative UK Investment Summit, which will highlight the remarkable investment possibilities found in the UK’s creative industry. The Summit, which will take place on February 17, 2026, at King’s Place in London, will expand on the success of the previous year’s sold-out event, which included a showcase of more than sixty innovative companies, live investor pitching, and an extensive schedule of keynote addresses and panel discussions.  

Find out more in Creative UK.

About DWH

DWH is an award winning Coventry-based creative design agency offering a full range of services including:

Branding and Identity Design

Graphic Design

Web Design

Web Development

Marketing

Social Media

Video and Animation

The Royal Albert Hall gets a modern rebirth

The renowned Royal Albert Hall in London has introduced a stylish new brand design that honours the performers, patrons, and employees that have contributed to its 154-year history. The revitalised brand is a shining example of accessible, flexible design created for the future. It is modern, vibrant, and new.

Find out more in Creative Bloq.

Black Friday is a global price trap

In the 1950s, every officer dreaded the Friday following Thanksgiving. After the holiday weekend, suburban consumers poured into downtown. These throngs were joined by hostile spectators who came to see the yearly Army-Navy football game. The weather was terrible. The traffic came to a complete stop. In a very Philly “hey screeeeeeew you” manner, tempers erupted. Shoplifting increased. There was a lot of petty crime. Additionally, the Philadelphia Police Department’s long-suffering policemen were compelled to work gruelling 12-hour shifts with no chance of leave.

Find out more in The Drum.

Pantone crowns ‘Cloud Dancer’ as its Colour of the Year 2026

Cloud Dancer, or PANTONE 11-4201 if you prefer the formal name, has been named Pantone’s Colour of the Year for 2026. It’s a delicate, airy white that seeks to feel more like a pause than a colour. It can be the ideal remedy for the depressing atmosphere of the moment. Alternatively, it can be Pantone observing the room and realising that we’re all a little burned out from the current world events.

Find out more in Creative Boom.

Barbican announces first UK solo exhibition by Liam Young

Artist, director, and BAFTA-nominated producer Liam Young will make his UK solo debut next summer, according to the Barbican’s flagship 2026 Immersive exhibition announcement. From May 21 to September 6, 2026, the Barbican Centre will host the exhibition In Other Worlds, which promises an ambitious, cinematic journey into speculative futures impacted by rising technologies and climate realities.

The lines between design, fiction, and futuristic thought have long been blurred by Young’s work. His imagined landscapes and films frequently fall midway between warning and potential, giving audiences a place to address environmental urgency without losing sight of the optimism needed to envision alternatives.

Find out more in Creative Boom.

The top-performing global advertising brands

The companies listed in our top 10 (actually, 13, because of a number of connections in a fiercely competitive industry) represent every facet of the contemporary advertising ecosystem. In addition to well-known international advertisers like Nike, Ikea, and Mondelez, speciality groups like Mercy for Animals and Instituto Melanoma Brasil are at the top of the list because to the impact of their efforts.

Find out more in The Drum.

The Eggnog Riot

You may be surprised to learn that eggnog once sparked a real riot. A true, full-on shouty match, not the light-hearted “oh, things got a bit rowdy last night” kind of thing. Maybe with fists and chairs flying. You can’t help but view the drink differently after hearing that.

With RIOT, their caffeinated, midnight-black reimagining of the joyful classic, Thirst has now leaned directly into that energy. In bottle form, it’s essentially December. The chaos. The glitter. It’s all about “what day is it?”

Find out more in Creative Boom.

Solo living in Seoul

The number of single-occupant households in Korea has been rising as a result of a number of causes, including declining marriage rates, rising real estate costs, flat deposit frauds, a more economically independent generation, and younger generations’ desire for more comfortable living arrangements.

Find out more in It’s Nice That.

About DWH

DWH is an award winning Coventry-based creative design agency offering a full range of services including:

Branding and Identity Design

Graphic Design

Web Design

Web Development

Marketing

Social Media

Video and Animation

Illustration finally gets the London showcase it deserves

The illustration community in Britain is poised to receive what it has long deserved: a permanent home, following twenty years of preparation, false starts, and temporary locations. In May 2026, the Quentin Blake Centre for Illustration will open in Clerkenwell, London, making it the world’s largest dedicated facility for an art form that permeates our everyday visual environment but is oddly neglected.

Find out more in Creative Boom.

Heinz’s souper new tomato soup campaign

With prints of vintage advertisements spanning more than a century, Heinz has produced some incredibly memorable campaigns over the years.

Three watercolour paintings of people lounging in baths are included in the King of Soups’ most recent promotion, which highlights Heinz Tomato Soup. The characters appear to be lounging in a warm bath of tomato soup because these photos were then printed onto ceramic bowls that were filled with soup.

Find out more in Creative Bloq.

Ten of the decade’s best designed magazines

It’s Nice That invited the founder of magCulture to personally select ten of the most attractive magazines from the previous ten years in honour of the publication’s tenth anniversary. He also discusses the past, present, and future of the small press sector.

Find out more in It’s Nice That.

New campaign to ‘demystify’ jobs in the creative industries

More young people from working class backgrounds and underrepresented communities outside London are to be encouraged to explore a career in the creative industries as part of a government campaign launching today.

A new report suggests a lack of information, understanding and support is preventing young people from working in creative sectors including film and TV, music, visual arts, advertising and video games.

Find out more in Creative UK.

Aldi’s Kevin the Carrot faces festive wedding chaos

Kevin the Carrot and his fiancée, Katie, are getting married, but their journey to the altar is anything but easy, as demonstrated by Aldi’s most recent Christmas advertisement. A joyful flurry of stag do mayhem is shown in the latest installment.

Find out more in The Drum.

Farrow & Ball bring London’s streets to life

This month, Londoners strolling around Wimbledon, Richmond, Battersea, or Notting Hill might have come upon something pretty unexpected: a hand-painted still life tableau that appears to jump off the wall. The installations are a part of JOY! Collective’s current creative campaign for Farrow & Ball, which launches the brand’s newest 12-color palette.

Find out more in Creative Boom.

What brands can learn from Coca-Cola’s terrible AI Christmas ad

This Christmas, people are making fun of Coca-Cola’s AI advertisement instead of chestnuts. Probably not what the brand was aiming for, the response feels even more intense than it did the previous year. Coca-Cola boasted about how much better this year’s advertisement was, perhaps desperate to make up for last year’s unsuccessful attempt. However, it was met with even louder criticism.

Find out more in Creative Bloq.

Ikea chaotically rewrites a Christmas classic

With a playful, contemporary touch, Ikea’s holiday campaign brings back the well-known carol The Twelve Days of Christmas. The firm wants consumers to understand that practicality always triumphs over gimmicks when it comes to gifts, as evidenced by the disorderly parade of birds that piles up on screen. It contends that a carefully selected Ikea staple is far more likely to elicit sincere gratitude than another novelty meant for the back of a cupboard.

Find out more in The Drum.

About DWH

DWH is an award winning Coventry-based creative design agency offering a full range of services including:

Branding and Identity Design

Graphic Design

Web Design

Web Development

Marketing

Social Media

Video and Animation

OpenAI’s ChatGPT push marks a new era

AI is causing rapid change in the planet. So quickly that many people aren’t aware of how drastically life has changed already. Today’s launch of OpenAI’s first extensive brand campaign seems to be the most obvious proof yet that this change is only becoming faster.

The movies, which are available in the US, UK, and Ireland, show the little times when ChatGPT helps, including when someone is trying to figure out a recipe, organise a trip, or finally perform a set of pull-ups. Every narrative is based on actual prompts and presented as though the technology were just another tool in the room. More important than the final product is the silent fulfilment that comes from completing a task.

Find out more in Creative Boom.

The best new typefaces for October 2025

A sense of purpose and ambition is evident in the type releases for October, which has arrived with a confident enthusiasm. Our collection shows how foundries are pushing more boundaries than we’ve seen in a while, from pixel-based projects that celebrate productive constraints to architectural inspirations derived from Danish modernism.

Find out more in Creative Boom.

Why brands are going custom with type

A bespoke typeface used to be a luxury good only owned by multinational conglomerates with enormous expenditures. As the kind of gem in the crown of a design system that may take years to construct and cost a small fortune, you could even claim that it was considered excessive.

Consider Cereal from Airbnb or TCCC Unity from Coca-Cola. Although it is undoubtedly noteworthy, most firms that operate outside of that exclusive realm have generally been unable to afford this creative ownership.

Find out more in Creative Boom.

Have I missed the boat at 40?

All of these anxieties are all too real, let’s face it. Despite their inventiveness and glitz, the creative industries have traditionally been tightly linked to teenage culture. Social media reinforces this impression by displaying an endless supply of up-and-coming talent at every design festival, gallery exhibition, and awards ceremony.

However, that is not the whole story. This story has a different side that honours perspective, experience, and the assurance that only comes with time.

Find out more in Creative Boom.

Spike Jonze’s movie shows how filmmakers can really use AI

The Tiger, directed by Spike Jonze and starring Gucci, is a remarkable film and branding work. It combines modern topics and a White Lotus-like ambiance with bold brand storytelling and aesthetics, as well as slick photography and excellent acting from an ensemble cast that includes Demi Moore, Ed Norton, and Elliot Page.

Find out more in Creative Bloq.

Why talent alone isn’t enough to make it as a concept artist for movies

In the film industry, concept artists do much more than just imagine fanciful animals, technology, settings, and costumes; they are fundamentally storytellers and problem solvers. For this reason, a lot of people in the field believe that success requires more than just artistic talent.

Find out more in Creative Bloq.

What Dolly Parton can teach brands

Dolly Parton offers some very wise counsel. For both individuals and brands. Because brands need to start with a clear understanding of who they are and project from a strong brand foundation if they want long-term success rather than just short-term spikes.

Naturally, the most astute marketers are aware of this. Building long-term growth on precarious foundations or covering up an old brand narrative with flimsy or reactive one-offs is not an option. 

Find out more in Creative Boom.

How brands are using illustration

Have you seen the recent rise in the use of illustrations in branding, packaging, and advertising? I most definitely have, and I don’t believe it’s a coincidence from the perspective of a journalist covering the design profession.

Brands are telling me more and more that they’re realising that illustration has advantages over photography. Specifically, the capacity to develop fresh, custom worlds that captivate audiences and convey morals with unmatched clarity.

Find out more in Creative Boom.

A deep dive into the Turner Prize identity 2025

This year, Bradford hosted the Turner Prize, one of the most prestigious contemporary art prizes in the world, for the first time. Therefore, it makes sense that this is also the first time that its identity feels so strongly shaped by its environment.

Find out more in Creative Boom.

About DWH

DWH is an award winning Coventry-based creative design agency offering a full range of services including:

Branding and Identity Design

Graphic Design

Web Design

Web Development

Marketing

Social Media

Video and Animation

Why accepting everything you know is wrong

Have you ever had such strong feelings about anything that you were willing to die for it? Using the word “literally” to signify “very” has always been a problem for me as a writer. Armed with a well-worn style guide and righteous indignation, I was furious about this alleged grammatical transgression for decades.

However, I’ve lately learnt that the word isn’t solely used in this way by illiterate sports pundits and slovenly youngsters. Shakespeare, William. Dickens, Charles. Jane Austen did. To be honest, I didn’t think this was true until I really witnessed it.Find out more in Creative Boom.

This horror movie poster is pure perfection

Summarising a movie in a single poster is difficult enough, but horror films present an additional difficulty: including a hint of spookiness. With its clever use of negative space, the new poster for The Conjuring: Last Rites is a masterful example of how it’s done.

Find out more in Creative Bloq.

Coca-Cola marks 125 years in Britain

Coca-Cola is commemorating its 125th anniversary in Great Britain with a campaign that highlights corner store owners, who are undoubtedly some of the most underappreciated cultural leaders in the nation and who keep communities running smoothly.

The campaign, titled The Bosses, combines six short documentaries helmed by Earthling Films’ Ross Bolidai with a series of images by photographer Serena Brown. Together, they weave together the tales of six independent retailers from all throughout Britain, fusing moments of joy, tragedy, resiliency, and legacy with everyday familiarity.

Find out more in Creative Boom.

£380m funding package announced in Creative Industries

A long-term Creative Industries Sector Plan has unveiled a package of £380 million in targeted support to make sure the UK’s creative industries are globally competitive, financially resilient, and generate regional growth.

According to the 10-year Sector Plan, business investment in creative organisations is expected to rise from £17 billion to £31 billion by 2035. Additionally, the BBB has committed to expanding its support services to assist creative enterprises in expanding and creating jobs.

Find out more in the Creative Industries Council.

Sara Maese is creating an entire universe out of simple forms

Let’s pause to appreciate some illustrations created by Sara Maese, a Spanish artist. Her photographs transport us to a simpler world with their lightheartedness and flawlessly calibrated pastel palettes. One or two fat lines define light and shadow, seemingly innocent blobs of colour suddenly become people, and Sara’s animation skills bring amusing scenarios to life. This is her creative universe.

Find out more in Creative Boom.

Celebrating the craft-first approach of Mario

Mario has survived for more than 40 years, despite having a storyline that may initially seem straightforward and cliched. We explore how Nintendo’s commitment to experience and design has maintained the franchise’s appeal and excitement for many generations, making it a favourite among creatives worldwide.

Find out more in It’s Nice That.

50 fonts that will be popular with designers in 2026

Isn’t it amazing how typography is always changing? Because, let’s be clear, foundries all around the world are constantly pushing the limits of the field. And that includes revitalising classic typefaces as well as creating entirely new ones.

With so many amazing font releases available, it’s easy for some to go unnoticed. That’s the only issue. To find out which fonts the Creative Boom community is talking about for 2026, we went out to them for precisely this reason. The wisdom of crowds, etc.

Find out more in Creative Boom.

World Illustration Awards 2025 winners unveiled

The Association of Illustrators (AOI), in partnership with the Directory of Illustration, has announced the winners of the World Illustration Awards 2025. The global showcase, now in its 50th year, continues to spotlight outstanding talent from every corner of the industry.

Selected from more than 4,700 entries across 85 countries, the 20 Category Winners, four Cross-Category winners and two Overall Winners were revealed during an online ceremony on 16 September. Projects ranged from editorial commissions to site-specific installations, underlining the award’s role as one of the most wide-ranging celebrations of illustration in the world.

Find out more in Creative Boom.

About DWH

DWH is an award winning Coventry-based creative design agency offering a full range of services including:

Branding and Identity Design

Graphic Design

Web Design

Web Development

Marketing

Social Media

Video and Animation

How to choose the best animation style

Whether for corporate explainers, documentaries, or non-fiction features and shorts, the most effective animation techniques provide incredibly compelling means of telling captivating stories. There are many various ways to make animated videos nowadays because different animation techniques have developed at different times.

Find out more in Creative Bloq. 

Royal Mail celebrates 75 years of Peanuts

It was our youth’s psychological foundation. Highbrow animated entertainment for curious kids. And the main reason I’ve never been able to get rid of the Lucy moniker is that I was always the one giving uninvited counsel (typically from behind a make-believe lemonade stand). My inner kid jumped with joy when I learnt that Royal Mail would be releasing a set of commemorative stamps to honour Peanuts’ 75th anniversary.

Eight exquisite designs showcasing Charles M. Schulz’s well-known characters are included in the special edition, which was completely developed by Interabang. However, this time, there are some endearing British details included. Woodstock and Snoopy sit on a red postbox. At the beach, Lucy and Linus construct sandcastles. Franklin has a kickabout with Charlie Brown. In classic UK fashion, the entire group also enjoys tea and cake.

Find out more in Creative Boom.

Asda’s talking baby is here

The idea is straightforward: a mother brings her infant son Gary along when she shops at Asda once a week. She whispers, “That’s good,” as she smoothly navigates the checkout, pleasantly surprised by the sum. To the wide-eyed astonishment of the cashier, Gary, who has a gravelly Yorkshire accent, delivers the campaign’s punchline with a well timed “That’s Asda Price.”

Find out more in Creative Boom.

What I learned about surviving as a freelancer by watching the Lionesses

It’s important to state right away that I don’t like football. People like me, who get in and pay attention while the national team is performing well and then lose interest later, will be viewed as the worst kind of people by some. I respond, “Fair enough.”

Turning it around, however, reveals something amazing about what the England squad—also known as the Lionesses—achieved at the Women’s Euros this summer. Because I got not just involved but also enthusiastic about football for the first time since Gazza’s tears at the 1990 World Cup.

Find out more in Creative Boom.

Samuel L. Jackson is now promoting… seaweed snacks? And yes, he still says ‘motherf*cking’

Samuel L. Jackson has faced off against Sith Lords, snakes on aeroplanes, and Tarantino scripts. Now, he’s facing off against wind farms and seaweed snacks.

Together with the European energy giant Vattenfall, the American actor is leading a new campaign that is changing the way we think about renewable energy. Jackson is in full force in this NORD DDB-produced film, which is endearing, profane, and deadly serious about preserving the earth.

Find out more in Creative Boom.

Kayla Dantz’s woven photographs

Kayla Dantz’s photographs are unlike anything we have ever seen. Even while the artist’s work is informed by the nostalgic aspect of archival photographs and slides from family albums, her compositions seem to conceal an additional layer of melancholy, homesickness, or softness between their meticulously crafted lines.

Find out more in It’s Nice That.

These comic art techniques will help improve your game art

When I’m working on rapid concepts, like for video game or animation projects, I like to adopt a comic book inking and rendering technique. Although I use Photoshop, this technique is particularly effective when combined with any of the top digital art programs with a top-notch drawing tablet. It gives you the control and accuracy of conventional inking while being entirely digital.

Find out more in Creative Bloq.

Taylor Swift’s new album sparks the hottest branding trend of 2025

When Taylor Swift announced her upcoming album The Life of a Showgirl, she probably wasn’t expecting to drop the hottest new branding trend of 2025. Inspired by Taylor’s cryptic marketing campaign, iconic brands have hopped on the bandwagon, playfully paying homage to the star’s highly anticipated release.

Find out more in Creative Bloq.

Rembrandt, Vermeer, and now Hopper – how AI’s remakes are testing the soul of art

We were able to enter the diner, see the scene from various perspectives, and interact with the “lonely” coffee drinkers of Hopper’s late-night cafe thanks to the Genie AI model’s transformation of the static artwork into a virtual environment. The technical accomplishment is great, but it poses ethical concerns because AI frequently interprets classic artwork incorrectly.

Find out more in Creative Bloq.

About DWH

DWH is an award winning Coventry-based creative design agency offering a full range of services including:

Branding and Identity Design

Graphic Design

Web Design

Web Development

Marketing

Social Media

Video and Animation

Government’s £380m Creative Industries Plan

A new £380 million investment package promises to support the UK’s creative industries’ resilience and growth, from world-class film studios to grassroots music venues. It lays forth a ten-year plan for a sector that propels the national economy in addition to providing entertainment and inspiration.

The funds support the Creative Industries Sector Plan, a bold plan to nearly quadruple company investment from the current level of £17 billion to £31 billion by 2035. That is no small accomplishment, but the potential of the creative industries is evident given that they currently sustain 2.4 million people and generate £124 billion annually.

Find out more in Creative Boom. 

Manchester’s Music for the Senses

This summer, creatives looking for inspiration outside of their studio walls have a strong incentive to visit Manchester. From July 7 to August 31, Wild in Art’s expansive Music for the Senses art trail turns the city centre into an outdoor gallery, providing designers, artists, and other creatives with an immersive experience through Manchester’s musical heritage.

Find out more in Creative Boom.

Adobe’s shock pricing move is controversial

Since its 2013 introduction, when the business switched from traditional software ownership (you pay a one-time purchase) to a subscription-based model (you keep paying forever), Adobe’s Creative Cloud has been a source of controversy.

Find out more in Creative Bloq.

Koto and Tripadvisor reimagine travel branding

Tripadvisor has long been associated with reliable travel advice for millions of tourists. It is synonymous with genuine people, real feedback, and no sugarcoating of the shaky pool tiles or shady meals.

The platform needed a brand that could keep up with its evolution from a review site to a full-fledged worldwide force in trip planning and booking, so it went to international creative company Koto to rebrand for its next phase.

Find out more in Creative Boom.

The art of beer

“Their dedication to non-traditional brewing motivates me,” Ryo Okamoto, a Japanese designer and illustrator. “They constantly create new beer styles, allowing for lots of creative freedom and experimental designs.”

One of the numerous artists commissioned by the Japanese brewery Derailleur Brew Works, which is revolutionising the beer industry, is Okomoto san. And we do have a distinct meaning. Derailleur stands out not just for the tastes and beers it creates, but also for the part it plays in the neighbourhood and the way it supports regional illustrators and artists.

Find out more in Creative Boom.

Dear Monday: A fresh look for the coaching platform helping women lead the change

With its daring new look, Dear Monday, a well-known coaching platform dedicated to empowering women in leadership, embarks on a new chapter. With a fresh name and eye-catching design by Frankfurt-based firm Arndt Benedikt, the rebrand is more than just a transformation—it’s a call to action for a more equitable and purposeful workplace.

Find out more in Creative Boom.

How we built Bluey’s world

One of the greatest children’s television programs ever produced is Bluey. Catriona Drummond, the lead art director for series one (and parts of series two), created and established the incredibly lovely and appealing scenery, which contributes to its overall genius. The play, which is set in Brisbane, Australia, where Catriona is from, showcased not only her artistic abilities but also her innate knowledge of the city’s geography.

Find out more in It’s NIce That.

It turns out the iconic Jaws poster design isn’t as terrifying as you thought

You have undoubtedly seen the poster artwork for Jaws, even if you haven’t seen the original film. A consistent addition to our list of the greatest movie posters, it effectively and simply conveys the drama and intensity of Spielberg’s work, drawing in viewers with minimal details.

The ad skilfully manipulates the viewer’s gaze to depict the mesmerising threat of a great white shark soaring over the water towards a woman swimming on the surface, clearly aware of the danger below—or is it?

Find out more in Creative Bloq.

About DWH

DWH is an award winning Coventry-based creative design agency offering a full range of services including:

Branding and Identity Design

Graphic Design

Web Design

Web Development

Marketing

Social Media

Video and Animation

These iconic logo rebrands ditch design briefs

Redesigning a logo is a difficult task because it is crucial to creating a memorable brand identity. Although we humbly believe that many organisations need to rebrand, doing so is not without risk, which is why many stagnate and cling to the security of familiarity.

Find out more in Creative Bloq. 

Birra Moretti makes a toast to life’s simple pleasures

When you’ve already settled in for an evening beverage with pals and the sun disappears below the roofs, what do you do? To catch the final golden rays with a cool one in hand, take your chair, gather your friends and hike to the closest hilltop. That’s the answer.

Chairs, the hero movie in Birra Moretti’s recently announced worldwide campaign, was made by Lucky Generals and helmed by Sam Pilling, and it is based on this wonderfully ridiculous notion. It’s a light-hearted, cinematic tribute to tradition, community, and the joy of doing something easy together.

Find out more in Creative Boom.

Is the age of the specialist over in creative agencies?

For decades, the creative industry has celebrated the expert: the master of motion graphics, the virtuoso of typography, the brand strategist extraordinaire.

But how long will that last as AI changes the way we work, platforms break up more quickly than we can count them, and budgets get tighter everywhere?

Find out more in Creative Boom.

The book immortalising the lost art of fan-made record sleeves

Kevan Russell, Dominique Russell’s father, gave daughter two 45-inch record covers a few years ago.

These were fan-made artefacts, yellowing sheets of paper with collaged pictures and felt-tip pen drawings on them that were secured with Sellotape. Dominique, a historical and archival photographer who now works at the British Library, became obsessed with these two dusty pieces of art very quickly. 

Find out more in It’s Nice That.

Snap to release lightweight AR glasses that double as a wearable computer

The new lightweight AR glasses with see-through lenses that also function as a wearable computer have been released by Snap Inc. The immersive Specs, which was unveiled at the Augmented World Expo 2025, will be released in 2026 with a number of features included in the next Snap OS upgrade. 

Find out more in Designboom.

How the Royal College of Art’s technical team help transform creative careers

You probably consider reputation, location, and course structure while selecting a university for your postgraduate studies. However, have you thought about what might have been the most important aspect of your schooling?

A strong technical services team can make the difference between having the know-how to actualise your idea and not being able to. And there is a secret powerhouse at the Royal College of Art (RCA).

Find out more in Creative Boom.

The best rebrands of all time

The most successful rebrands strike a delicate balance between tradition and modern design, but they are not risk-free. On the one hand, you could risk losing your brand’s reputation if you continue to use its distinctive character. However, if you follow the trends, you can end up alienating your current audience.

Find out more in Creative Bloq.

Meet Doris, the amazing stop-motion octopus

The octopus is an amazing water creature with its bobbly skin, boneless body, and bright brain. But with Hayley Morris, an animation director at Nerd Productions, creating Doris, a remarkably detailed Giant Pacific Octopus out of yarn, lace, beads, crepe paper and more, our passion for the species has been exploding. Doris appears in the new documentary series OCTOPUS! on Prime Video, which is narrated by Phoebe Waller-Bridge and uses stop-motion animation.

Find out more in Creative Boom.

About DWH

DWH is an award winning Coventry-based creative design agency offering a full range of services including:

Branding and Identity Design

Graphic Design

Web Design

Web Development

Marketing

Social Media

Video and Animation

Why do all graphic designers use Macs?

From machine performance and dependability to Apple’s environment, astute product placement, and annoyance at needing to commit ASCII codes to memory for Windows typesetting, this Reddit question has generated a wide range of recommendations.

Apple computers and the creative industries have a long history together, as many have noted. At first, it was more often a matter of necessity than preference.Find out more in Creative Bloq.

Why you need to channel your five-year-old mind

Never before have we been so productive. Deadlines were fulfilled. I completed the tasks. However, we’ve lost something crucial along the way: room for creativity.

As if creativity were exclusive to artists and designers, we have instead confined it to specific vocations, abilities, and even personality types. People frequently assume that I must be skilled at drawing because I work in a creative field. I’m not, spoiler warning. It can be challenging to distinguish between my son’s and my own nursery artwork at times. However, in my opinion, creativity is essentially about thinking.

Find out more in Creative Bloq.

11 unexpected tips for supporting mental health at work

Mental Health Awareness Week is underway. In light of this, everyone has heard the standard advice: take pauses, stay hydrated, and take a stroll. These items aren’t usually sufficient to change your perspective, even though they can sometimes be the perfect remedy.

The truth is that you cannot just flip a switch to change from a negative to a positive frame of mind. This is because mental health is about developing long-lasting habits that promote your wellbeing every single day, not only about avoiding burnout. It involves identifying the little things that cause you to see things differently.

Find out more in Creative Boom.

Wellcome Collection’s new campaign

What is the scent of health? What does it mean to be healthy? What happens if we start asking better questions instead of pursuing answers?

This month, Wellcome Collection is launching a new destination promotion that prioritises curiosity, and these are just a handful of the prompts that are popping up all across London. The new approach, which was created by Nice and Serious, reframes the museum and library as a place to reflect, reframe, and reconsider what it means to be human in addition to positioning them as a free cultural treasure.

Find out more in Creative Boom.

10 ways to improve your 3D modelling

3D is a broad discipline with a wide range of applications, including architecture, animation, film effects, and product design. However, some components transcend all of these domains. In light of this, I’ve developed my best texturing advice for handling materials and designs.

Check out our selection of the top 3D modelling programs if you require the necessary tools. For inspiration, we’ve also compiled a list of the top 3D artwork. Here are my suggestions in the interim.

Find out more in Creative Bloq.

How Liverpool FC’s rebrand was powered by its fans

In English football, something remarkable happened recently: Liverpool FC won the Premier League title for the second time. They are now on par with Manchester United, who have both won the English championship 20 times, when you include it in addition to their 18 premier league wins from before the Premier League era.

However, it’s not the only significant story to emerge from Anfield this year. Recently, Liverpool and brand firm Bulletproof collaborated to produce an unparalleled football identity driven by supporters. This was more than just a rebrand; it was about encapsulating the spirit, voice, and unwavering conviction that characterise the club and the city.

Find out more in Creative Boom.

McVitie’s Chocolate Digestives turn 100

In a humorous campaign to commemorate the 100th anniversary of McVitie’s Chocolate Digestives, TBWA places the popular snack in the same category as the telephone and the wheel as the greatest human inventions in history. To be honest, they present a strong argument.

The campaign, which was implemented across digital, experiential, out-of-home, and public relations channels, celebrates the “Choc Dig”—as the team lovingly refers to it—as a cultural icon in a light-hearted yet deliberate manner.

Find out more in Creative Boom.

About DWH

DWH is an award winning Coventry-based creative design agency offering a full range of services including:

Branding and Identity Design

Graphic Design

Web Design

Web Development

Marketing

Social Media

Video and Animation

Humane Society International UK has become Humane World for Animals

More than just a name change, Humane Society International UK has changed its name to Humane World for Animals. In addition to bringing the organisation into line with its international peers, this new brand embodies its bold, transnational goal of putting an end to all forms of animal abuse.

The redesign is a daring step forward for the animal welfare cause, backed by creative firm Nexus Studios and a star-studded campaign including pop diva Sia, directed by Johnny Kelly.

Find out more in Creative Boom. 

Nostalgic fun for iced tea brand HALFDAY

Being the preferred brand in a market crowded with kombuchas, seltzers, and elixirs laced with adaptogens, where health-conscious consumers are growing more picky about what they buy, is no small task. However, sticking out was precisely the intention for HALFDAY, a ready-to-drink iced tea brand that seeks to strike a balance between nostalgic flavour and contemporary wellbeing.

The responsibility of redesigning HALFDAY’s visual identity and brand universe fell to Earthling Studio. With a strong dose of maverick fun, carefree escapism, and nostalgia for the 1990s, they gave it a daring new style.

Find out more in Creative Boom.

LinkedIn’s playful new campaign encourages Gen Z to find their next job

That nagging notion that perhaps a change is in order is something we’ve all experienced. Young professionals today are more prone than ever to look into new opportunities, whether it’s the allure of flexible scheduling, the prospect of professional advancement, or the pull of a more purpose-driven work.

This concept is emphasised in LinkedIn’s most recent campaign, Got Itchy Feet?, which takes the phrase literally to offer a light-hearted yet perceptive look at career conundrums.

Find out more in Creative Boom.

AI isn’t the ‘creative cure-all’ that some hoped

Video game companies are putting caution before change, according to the recently released Unity Gaming Report, which was unveiled today at GDC 2025. As the research notes, “AI hasn’t quite been the creative cure-all that some hoped,” suggesting that the time for generative AI to be the panacea for all of the industry’s issues is not yet here.

Find out more in Creative Bloq.

Longbottom & Cos playfully proper rebrand

Longbottom & Co., a notable brand in the tomato juice market, has established a solid reputation for quality over the years. It has long been renowned for its dedication to using freshly pressed tomatoes and all-natural, pronounceable ingredients.

However, the issue was that its visual identity evoked a generic, own-brand aesthetic rather than reflecting its premium position. Derek&Eric, a creative agency, responded by reimagining the brand and creating a new personality for Longbottom & Co. that combines British heritage with a contemporary, fun twist.

Find out more in Creative Boom.

Different Leaf evolves from cannabis magazine to creative platform

Different Leaf has been a reliable source for intelligent, superior editorial on cannabis since its launch in 2019. Established by seasoned publisher Michael Kusek, the publication established a new benchmark for examining cannabis in relation to wellness, travel, cuisine, and culture.

However, in an effort to change how cannabis is viewed and incorporated into the creative industries, Different Leaf is now changing course and relaunching as a cultural platform.

Find out more in Creative Boom.

All Flows Festival returns to Milton Keynes

Are you feeling down after February? Now, here’s something to anticipate. The atmosphere of a room filled with creative energy is really amazing. when inspiration strikes when you least expect it and thoughts flow freely.

That’s exactly what’s in store for you at All Flows 2025, the small-scale creative industries festival that’s quickly emerging as the most talked-about event for the design industry in the UK.

Find out more in Creative Boom.

Use Design To Design Change

Branding is an operating system for organisations, not only a visual identity. James Hurst’s book Use Design To Design Change, which questions traditional branding narratives and offers a practical toolkit for creating brands with purpose, is based on this idea.

Hurst builds on his initial set of workshop exercises with this second edition, incorporating strategic insights, real-world experiences, and a critical viewpoint on how brands function in a constantly shifting environment.

Find out more in Creative Boom.

About DWH

DWH is an award winning Coventry-based creative design agency offering a full range of services including:

Branding and Identity Design

Graphic Design

Web Design

Web Development

Marketing

Social Media

Video and Animation