Here is our round up of the news stories and industry articles that caught our eye during November 2023.

Christmas ad effectiveness

In the 2023 Christmas ad effectiveness rankings, Aldi is in the lead thanks to the comeback of “Kevin the Carrot,” which gives the company the highest possible score.

Even though November is just getting started, the Christmas advertising season is well underway. Numerous stores and companies, such as Asda, Aldi, and M&S, have already unveiled their holiday merchandise for the next year.

Read the article in Marketing Week.

Christmas ad effectiveness

Royal Mail reveals its set of five Christmas stamps

The five Christmas 2023 stamps that Royal Mail has released pay homage to “old carol books” with illustrations by Tom Duxbury and designs by Steers McGillan Eves.

His Majesty King Charles III’s silhouette is included on the stamps for the first time, and each design is required to include the nativity and lyrics from five popular Christmas carols. Royal Mail pre-selected the five carols, which are O Holy Night, O Little Town of Bethlehem, Silent Night, Away in a Manger, and We Three Kings.

Read the article in Design Week.

Royal Mail reveals its set of five Christmas stamps

Why Adobe is the new primary sponsor of the Women’s FA Cup

The FA has announced that it would sponsor the Adobe Women’s FA Cup through at least 2026, making Adobe the latest company to take advantage of the potential in women’s sport.

After replacing Vitality as the major sponsor for three years, until July 2026, Adobe will be the next sponsor of the Women’s FA Cup.

Read the article in Marketing Week.

Why Adobe is the new primary sponsor of the Women's FA Cup

The underfunding of design education in state schools is the focus of the Creative Industry Alliance

The Creative Industry Alliance wants the government to take into account the consequences of underfunding art and design education in state schools, emphasising the harm it does to our cultural identity, diversity, and economy.

Read the article in Design Week.

The underfunding of design education in state schools is the focus of the Creative Industry Alliance

Talent 2023

The annual showcase of new talent entering the creative industries.

Read the feature in Creative Review.

November 2023 News Roundup

Consumer confidence stages end-of-year rally

According to GfK’s most recent Consumer Confidence Index, consumer confidence has grown again after plunging to an all-time low last month, although it is still firmly in negative territory.

This is in response to the government’s Autumn Statement, which this week detailed a number of initiatives aimed at putting the economy “back on track.” With effect from January 6, 2024, Chancellor Jeremy Hunt announced a larger than anticipated reduction to the primary rate of employee national insurance contributions from 12% to 10%. In April, universal credit will grow by 6.7%, and state pensions will increase by 8.5% as well.

Read the article in Marketing Week.

F37’s new collaborative typeface collection

This month marks the collective debut of F37 Foundry’s new typeface collection, an award-winning font foundry located in Manchester. It’s unlike anything you’ve ever seen, with designs from both established artists and up-and-coming talent.

F37 X is a new offering from F37 Foundry that emphasises teamwork and has typefaces created by people who don’t usually develop them. F37 X is led by the work of well-known studios and designers, like Anthony Burrill, Nomad Studio, and the late Milton Glaser. It also includes designs created by creative individuals who had excellent ideas but were unable to bring them to life as functional fonts.

Read the article in Creative Boom.

Musicians, Machines, and the AI powered future of sound

An AI and a human collaborated to create music at the Stockholm University of the Arts in November of last year. David Dolan, a musician, started the concert by playing a grand piano into a microphone. Oded Ben-Tal, a researcher at Kingston University and composer, created and oversaw a computer system that “listened” to the composition while he performed, gathering information on pitch, rhythm, and timbre.

Read the article in WIRED.

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