Here is our round up of the news stories and industry articles that caught our eye during June 2023.


D&AD reveals the winners of its 2023 awards

A product design project won one of the two Black Pencils awarded this year to highlight the greatest degree of excellence, according to the 2023 award winners announced by D&AD.

The winners were revealed during two events that were held on May 24 and 25, respectively.

Read the article in Design Week.

June 2023 News Roundup

Heinz launches first ever global brand campaign

In its 150-year history, Heinz is introducing its first global brand platform, supported by Kraft Heinz’s largest media expenditure to date.

It has to be Heinz honours consumers’ affection for Heinz products, from its beans to ketchup, and marks the brand’s first time unifying under a single worldwide strategy.

Read the article in Marketing Week.

Retail launch for disruptive eco toilet paper brand

In order to get ready for its retail launch, designers have updated  the packaging for eco-friendly toilet paper company Who Gives a Crap.

Who Gives a Crap was formerly just a direct-to-consumer internet product, but it has recently been introduced in 240 Waitrose stores throughout the UK.

Read the article in Design Week.

June 2023 News Roundup

To promote recycling, Corona takes bottles out of their advertisements.

The goal of most advertisements is to showcase the product front and centre, but beer manufacturer Corona has released a series of print and outdoor advertising in which its bottles have been purposefully left out of the picture.

Five separate spots that celebrate nature and feature sun, sea, and sand—the ideal environment for breaking open a bottle of Corona—are part of the campaign, which was developed by the advertising companies David So Paulo and David Bogotá.

Read the article in Creative Review.

June 2023 News Roundup

Where’s the Whopper?

Burger King’s new campaign shows that, despite throwing endless Whopper adverts at customers, in the UK, chicken is king.

Read the article in Creative Review.

Kellogg drops requirement for marketers to have degrees

As part of a corporate-wide initiative to make Kellogg a more “inclusive” employer, the business will no longer require its marketers to have a degree.

Marketers will no longer be required to hold an undergraduate degree in any topic in order to work there, a business spokeswoman confirmed to Marketing Week. The only exceptions are in technical and legal positions.

According to the company, a degree “doesn’t always have a correlation” to an employee’s potential or accomplishments.

Read the article in Marketing Week.

June 2023 News Roundup

According to a poll, digital is more effective than offline marketing channels for developing brands

More marketers believe that developing brands via digital media is more successful than using offline methods. But how much of it is being influenced by budget cuts and indicators that are simpler to monitor?

Read the article in Marketing Week.

The whole class of Grand Prize winners at the 2023 Cannes Lions Festival of Creativity

Watch a recap of all the Grand Prix winners from the 34 top awards presented in 32 categories at the Cannes Lions Festival of Creativity this year.

Ad agencies, brands, internet companies, and others descended on the south of France this week for the annual jamboree known as the Cannes Lions Festival of Creativity to attend presentations, party, and have meetings, meetings, meetings.

Read the article in Creative Review.

June 2023 News Roundup

Design Museum uses language, laundry, dovecotes, and the deep sea to address the climate catastrophe

Design for 2022–2023 at The Design Museum In a free exhibition that will be available until September 2023, resident researchers have announced four research projects that examine how design may address the climate catastrophe.

Read the article in Design Week.

June 2023 News Roundup

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